Posts Tagged ‘twitter’

  • Looking back

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    By DAVID LIAN
    alltherage@thestar.com.my


    IT IS the end of the year again, and that means another 31.5 million seconds have passed us by. If those seconds were precious moments to treasure, how would you rate your 2012? Good, bad or you can’t remember?

    Thanks to the Internet, our societal memory is improving. Archiving the history of our culture has now reached a level of detail never before thought possible. People are creating more petabytes of information every year, and most of that automatically too!

    With its Zeitgeist, Google has been demonstrating just how its very own search technology can capture what people were interested in year after year. Google Zeitgeist works by taking the millions of searches made by users all around the world throughout the year, and then analysing that data into trends.

    This year, out of 1.2 trillion searches in 146 languages, the top search was “Whitney Houston”, presumably right after the singer’s untimely passing in February, followed by “Gangnam Style” and “Hurricane Sandy” took the third position.

    Locally, the top search was for “SAPS” (Sistem Analisis Peperiksaan Sekolah) – a result that really puzles me. But it was followed by “Gangnam Style” and “9GAG” respectively, restoring some faith that our youth on the Internet are still the fun-loving people I assumed them to be.

    However, Google is not the only “play maker” in town any more. This year, social networking sites – notably, Facebook and Twitter – have also released their own analysis of the top things of 2012.

    Housed on the webpage facebookstories.com is an interesting take on the “Year in Review” concept by Facebook. Rather than analysing search results, Facebook looks at its users’ posts and the most widely shared and viewed content on its network to derive the “top stories” of 2012.

    The top meme on the Facebook list was “To Be Honest” (TBH) while “Gangnam Style” was a disappointing fifth.

    What I really liked about Facebook’s list was its ability to break down everything down to the type of content. Facebook could tell you the top videos shared, the top songs played, and what people were actually talking about throughout 2012.

    Then there’s the personalised look back at the year. Surf over to Facebook Stories and you’ll see a big blue button inviting you to find out what your personal top moments of 2012 were. Click on it and Facebook will analyse your Facebook profile and give you what it thinks are your top 20 moments. Some of the moments are no brainers – like our birthdays for example.

    But I was pleasantly surprised to find a video of my daughter singing (uploaded in January) that made it’s way to this list.

    This function has helped me relive some of the great moments I had almost forgotten about this year.

    Similarly, Twitter has also introduced its own look back at 2012 at 2012.twitter.com. Like Facebook, Twitter collects your tweets throughout the year and lets you know your top 2012 moments
    Twitter partnered with visual company Vizify.com to deliver your moments in an interactive infograph. You can pull a “slider” from the beginning of 2012 to the end to see what your top tweets were and what your friends were talking about.

    Looking back at my own 2012 through the eyes of social media sites like Facebook and Twitter has made me realise just how much I’ve done or experienced this year.

    Precious moments especially the pictures I took of my kids (too few, in my opinion) and the issues I discussed were easily captured and pointed out.

    It’s no wonder that many great men and women kept diaries back in the days not just to simply jot things down, but to remind themselves of the things they had done throughout the year and the lessons they had learnt.

    Thankfully, now we have social networks for that.

  • Spread it wisely

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    By NIKI CHEONG
    alltherage@thestar.com.my

    A COUPLE of weeks ago, I was informed that my friend – Paul (not his real name) – in London was recently diagnosed with HIV. The person who told me, however, did not personally know Paul, but had read the news on his Twitter feed instead.

    This led to a long discussion and I was told that following Paul’s revelation, many people were talking about safe sex and HIV on Twitter afterwards.

    I have, for over a decade, tried to be as involved as I could in spreading awareness on HIV/AIDS-related causes but sometimes, I fall into complacency and assume that other like-minded people would be as informed as I was over this issue.

    But that conversation over social networks was a timely reminder that that wasn’t the case.

    While I have long been an advocate of social networking, there have been many disheartening occurrences over the past few years – particularly those involving the dissemination of misinformation and disinformation, especially during crises.

    Each time we celebrated the victory of a social networking site like Twitter, for example, breaking news quicker than traditional news platforms, we also have had to wince at the number of related fake tweets or “Photoshopped” pictures that were shared.

    The HIV/AIDS discussions after Paul’s revelation is a good example that social networks are diverse enough to work differently in a variety of situations – especially for long-term campaigns where education and awareness is as important as research and medical discovery.

    We have made a lot of progress both culturally, socially and medically since the early 80s, when stories of AIDS patients (and related deaths) first became public; but unfortunately, there still are many ignorant people out there.

    We still have folks who believe that HIV and AIDS are linked to an individual’s sexuality, as well as those who go online promoting unsafe sex (even using particular hashtags on Twitter), despite being aware of its consequences.

    However, the Internet can play a role in educating these misinformed but social network-savvy people.

    Over the years, we have already seen a variety of creative campaigns run around the world to spread awareness and educate people about HIV/AIDS.

    A couple of years ago, R.AGE ran a campaign to get young people to document, via Twitter, their first-time experience testing for sexual transmitted diseases.

    Then there was also the #AIDSaware campaign, organised by the now defunct local social network Ruumz and PT Foundation.

    The campaign brought together a number of personalities, including myself, to help spread the awareness through a video commercial, photo exhibition and our respective social networks.

    More recently, the Malaysian AIDS Council collaborated with actor Aaron Aziz to set up the Red Ribbon Youth Club (fb.me/redribbonyouthclub) on Facebook to generate youth engagement while at the same time spreading awareness about the disease.

    It is in these sorts of social networking activities that discourse about HIV/AIDS awareness can happen, and it shouldn’t matter if it reaches out to small or big groups of people (both off and online).

    So, in conjunction with World AIDS Day tomorrow, how can you be part of this movement and help generate discourse?
    The easiest way is using the tools that have already been created for us and that we are most familiar with – social network sites like Facebook and Twitter.

    Many of you would already have encountered profiles sporting the Red Ribbon (the international symbol for HIV/AIDS awareness) Twibbon (twibbon.com/support/world-aids-day-worldaidsday), and you can start the conversation within your respective networks by putting that on your avatars.

    Sites like avert.org have existed for more than a decade with updated information about HIV and AIDS, while UNAIDS have taken to Twitter to spread the word (twitter.com/UNAIDS).

    Then, there are also blogs (such as ukpositivelad.com) maintained by those living with HIV – who have chosen to share their experiences to raise awareness and help reduce the stigma attached to the disease.

    For many people, learning in a classroom setting is often not very exciting but with social networking, there is no excuse for us not to learn and share our knowledge, especially for a cause like this.

    Pardon the cliché, but it is in situations like these that you can make a difference – not just to your own lives (by learning how to take care of yourself and treat other people) but also to your network of friends and followers.

    Niki has just completed his MA Digital Culture and Society at King’s College London. Connect with him online at blog.nikicheong.com and on Twitter via @nikicheong.

  • To predict or not

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    IN the past few years, social media “predictions” have been a popular subject to approach, especially towards the end of the year.

    With social media being such a “new” phenomenon, it was easy getting caught up in it. Will next year see Twitter trump Facebook, or will Google come up with something to kill off its blue nemesis (it tried, and failed miserably in 2011)?

    Who can blame the experts, analysts or academics their predictions? After all, isn’t this the era of new media technologies that move so fast there’s always something new to look into?

    Well, not really.

    If anything, 2011 has taught us that it’s not the mediums and the networks we should be focusing on.

    There was the prediction that this was the year of geolocation – you could tag your tweets with data about where you were, while Facebook’s “check-in” was supposedly going to crush Foursquare. Except that it never really took off, so Facebook essentially killed it and Foursquare remains a niche network.

    Some people who saw this coming decided that it would be more accurate to look at it from a business point of view. After all, how many new networks can one deal with? So, while predictions about which social media network will go public entertained us all year, we’re actually still guessing when all of it will happen.

    I suspect that while we obsessed over what was coming next – in an effort to one up each other – we forgot to look at what was already at hand.

    The biggest mistake in 2011 was asking what was coming next when we should have focused on what the current big guns had in store.

    If we just looked at the more mainstream networks, Facebook introduced the social graph and its Timeline, which look set to change the way the Internet functions forever.

    Twitter gave us several new looks – not just via its web version but also with its native apps for the iPhone and BlackBerry.

    Then more recently, we saw the re-emergence of the “anti-social social network” Path, an iPhone app that once allowed you to add only 50 friends (its reincarnation allows 150). The first time it launched, it died a slow death but rose from the ashes over the past few weeks by “borrowing” ideas from successful applications like Facebook (with its own timeline feature) and Instagram’s photo manipulation concept.

    The best part is that it allowed you to connect each update via its application with the most popular existing networks – Facebook, Twitter, Tumblr and Foursquare.

    Facebook

    It’s early days still but it looks set to be the next iPhone app du jour. Why? Well, it’s because it acknowledges the power of the aforementioned social networks and attempts to survive by complementing them as opposed to competing with them.

    If my interpretation of what Path is doing is correct, then 2011 would have been the year that the biggest social networks made their mark and withstood any of its competitors – Google+ and Diaspora (what?).

    So where does this leave us as 2012 approaches?

    I wouldn’t dare make any predictions, really. At this stage, I feel like we’ve been obsessing over social media so much that we’ve forgotten the largest digital ecosystem in which it resides.

    Along that vein, I would say that we can look forward to 2012 as the year where digital users empower themselves. We’ve already seen how social media assisted in protests – either in the Arab world or in many Western countries via the Occupy movement – so much so that Time magazine named the “protestors” as its person of the year.

    My vision is that next year, we move forward from there and empower ourselves to be active users of social media by being more conscious of how we engage online, be aware of what we’re “liking” and retweeting and figure out how else we can be more efficient users of social media, than just following the trends.

    I won’t predict that for 2012, but I would definitely hope for it.

    * Niki Cheong is pursuing his Master’s degree in Digital Culture and Society in London. Connect with him via www.nikicheong.com or www.twitter.com/nikicheong.

  • Measured online

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    IT’S 2011 and “social” is the buzz word.

    You have social networks to connect with people, social buying for the best deals and social gaming to take your gaming experience to a whole new level.

    It may be integrated into our lives, and we probably don’t think twice about how social we are anymore but it seems all our “social” activities are really interesting to businesses looking to sell their products.

    Every click, upload and status update gets measured. There’s a whole industry working on this, and they are looking at you.

    More than just “listening” to what consumers want, companies also often want to find out who’s the most influential people in cyberspace. In the past, it used to just be popular bloggers, and you’d measure them by how much traffic they get.

    Of late, it is judged by a combination of influence, such as “Whose tweets results in the most deals sold” and “Whose pictures generates the most interest.”

    The thing is, measuring isn’t new. Companies have been looking at all sorts of signals and behavioural patterns for years in their attempts to create relevant products.

    But here’s where the change is starting to happen. Klout, a company that measures social media “influence” recently gave its website a makeover with the intention of making influence accessible to everyone.

    The idea is that since everyone is now invariably tweeting or updating their statuses on Facebook, it would be useful for just about everyone to get a measure of just how influential they are.

    Here’s how Klout works. First, you sign up for an account over at www.klout.com. Then you link it up with your Twitter and Facebook accounts so it can track your social interactions, run it through an algorithm and give you a score. The resulting Klout score is supposed to tell you how just how influential you are online.

    Online influence measurement site Klout just got a new look.

    Online influence measurement site Klout just got a new look.

    There’s bound to be a bit of a vanity contest vibe that goes along with tools like this and you can easily try to up your Klout score by tweeting more often, following more people hoping that they would follow back, and seeding messages with outrageous sounding links to tempt people to click on them.

    While it’s possible to gain a high score this way, you would probably end up losing out in real relationships and interactions.

    Another spin on making the idea and numbers of personal influence mainstream comes from the folks at Empire Avenue (www.empireavenue.com).

    Dubbed the “social media exchange”, the site encourages people who use social media to “game” on their influence through a stock market simulation.

    Once you’ve created an account, you become a stock ticker (just like a company) and friends can choose to invest in you to buy or sell shares.

    You need to link-up all your social media accounts to your Empire Avenue account when you first sign up. Once done, every time you do something on your connected social networks, you generate “revenue” for your friends who’ve invested in you and yourself.

    The goal is to make your stock really attractive, have many people wanting to bid for your shares, and drive up the price of your stock.

    There is no prize for winning, other than bragging rights.

    It’s easy to bash influence measurement systems and services as one for the “douchebags.” I’ve done my fair share of that, but that’s not the point of this article. What I’m primarily interested in is the trend that seems to be taking something that’s really niche – influence measurement – and trying to make it mainstream.

    Frankly, I don’t think we need it. It’s easy to get carried away with only wanting to tweet the popular folk and stay away from people who have lower Klout scores than us.

    Heck, with the number of Twitter apps already incorporating Klout’s API, you can start seeing people’s scores appear next to their tweets. And retweet the choice few.

    Klout is keen on encouraging this sudden self-awareness about one’s personal influence. Part of its makeover includes a new section called Perks, which are essential deals and discounts companies can partner Klout to offer to certain members who’ve reached a certain score.

    Not available yet in Malaysia, there could just be a future where your little sister is busy trying to up her Klout score to 50 just so she can score that 50% off a new pair of jeans she’s been eyeing.

    I’m wondering, if that happens, what happens to the kind of conversations we’ll see online? Will we read genuine thoughts, from genuine people, or just score-optimised blurbs of text? What I’m keen to find out is – how will companies make personal influence relevant to the mainstream user of social media, but still maintain the sanctity of the “organic” conversation? I guess we’ll have to wait, and see.

    q David Lian has a Klout score of 57, in case you were wondering. Tweet him at http://twitter.com/davidlian or read his blog at http
    ://davidlian.com

  • The next step

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    WHEN Sohaib Athar (@Really Virtual) sent tweets out about the “rare event” – a helicopter hovering above Abbottabad, a city in Pakistan – a few nights ago, he didn’t imagine that he would be credited with “breaking” such an important piece of news.

    In fact, it was such an insignificant moment, that the second tweet was in jest: “Go away helicopter – before I take out my giant swatter :-/”.

    The helicopter was one of four in a raid held to capture Al Qaeda’s Osama bin Laden, which eventually led to his death.

    Of course, no one (besides those who were clued in about the raid) knew about the incident Sohaib was tweeting about.

    In fact, the Twitterverse only went on an #osama and #OBL rampage after @KeithUrbahn tweeted: “So I’m told by a reputable person they have killed Osama Bin Laden. Hot damn”. This has been credited by many news sources as the first tweet about the attack.

    OBAMA: Scooped by Twitterverse.

    OBAMA: Scooped by Twitterverse.

    It appeared even before US president Barack Obama officially announced the news.

    Like most major news that has “broken” on Twitter, the frantic search to find the early tweeters is a given. This would be followed by the announcement, often by advocates of social media’s prowess, that Twitter has once again trumped the traditional media.

    Considering the number of breaking news we’ve gotten on Twitter, I wonder if we’re not tired of the same rethoric yet.

    Ever since Janis Krums posted that now-iconic picture of the US Airways plane that crashed into the Hudson River in New York in 2009, Twitter has been credited with breaking the news of several significant events and incidents.

    The picture posted by Janis Krums on Twitter of the US Airways flight that crash landed on the Hudson River.

    The picture posted by Janis Krums on Twitter of the US Airways flight that crash landed on the Hudson River.

    Many – the traditional media included – have acknowledged social media’s speed in terms of information dissemination. It is this realisation that has led to the many debates about the journalism industry, the downfall of traditional media, and social media’s role in this “phenomenon”.

    The fact is that it is not the ability to “scoop” the traditional media that makes social media what it is. Social media does not exist in isolation and is most powerful when used to complement and mobilise action.

    That is why it is time we move on from focusing on the breaking news factor and instead look at other elements that social media can offer. Perhaps, we should start asking more often: “What can social media do after the news has broken?”

    We have already seen examples of this happening in the past few months.

    In Japan recently, when the tragic earthquake happened, social media aided in the search efforts (through Google’s “Person Finder”) and in sending out tsunami alerts. In North Africa, and the Middle East, it was the conversations happening on social media that served as an enabler for the revolutions.

    I also found Sohaib’s tweets (such as when he posted on Twitpic, “life in Abbottabad”, around the time of Obama’s announcement) to be most interesting in the news development of Osama’s death on Monday. Then there were also the use of Google Maps to indicate the location of the raid.

    These examples indicate that it is in action that social media reigns supreme.

    Online media company GigaOm, in an article titled The stages of news in a Twitter and Facebook era, wrote: “Action. This is where Facebook and social media really shine. From tweets about people seeking more information from friends to those seeking to find out if others are meeting at Ground Zero by checking out a live web cam of the site, people now can learn about news and do something.”

    Many social media advocates will tell you that we haven’t seen anything yet when it comes to the real power of these networks. With each new incident and event happening around the world, we are seeing ingenius new ways in which people are using social media. We live in exciting times, where technology is concerned, but for me, it is in the anticipation of what is to come that is keeping me on the edge of my seat.

  • Free news

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    IF YOU are a regular reader of the New York Times online, your days of reading its content for free are numbered. » Read the rest of the entry..

  • #tigerblood on Twitter

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    BAD boy actor Charlie Sheen (of the top-rated television sitcom Two and a Half Men fame) is the latest Hollywood celebrity to take Twitterverse by storm.

    » Read the rest of the entry..

  • Buzzing online

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    It has been quite an exciting week on the technology front. This week, we check out some of the more interesting events from the past week.

    Craiglist censored
    Popular web-based free online classified service Craiglist made the news when it plastered a black bar with the word ”Censored” over its usual link to its ”Adult Services” section a few days ago. The section has been controversial since it was first introduced a year ago as ”Erotic Services” but even a rebranding to ”Adult Services” did not keep the critics away.

    Now, it has been removed from all its US pages (the service extends worldwide) but the ”Censored” bar suggests that Craiglist might have been forced to remove it under pressure. Social media site Mashable conducted a poll asking ”Should Craiglist be censored over adult ads?” to which an overwhelming 71% said no.

    A day in your life
    In July, YouTube joined forces with Hollywood director Ridley Scott (of Black Hawk Down, Gladiator and Alien fame) to compile videos from users based on the theme Life in a Day. The idea was to create a global user-generated film ”documenting a single day on Earth”.

    In its launch announcement, YouTube promised that anyone whose footage is used in the final cut (to be premiered at the 2011 Sundance Film Festival) would be credited as co-director.

    Well, the offical gallery featuring some of the over 80,000 videos received has been launched by YouTube. According to its blog, the review process is still ongoing and these new videos will be added to the collection as they go along. Log on to check out some of the videos.

    Kanye says Sorry
    After months of laying low following his stage-jacking of Taylor Swift’s moment at the VMA (Video Music Awards) last year, Kanye has taken to Twitter to make an apology. Not that he hasn’t previously – he’s said sorry to her on television and via his blog as well.

    Still, from the barrage of tweets he sent out, it would appear that the musical genius has not yet gotten over the incident (or rather, people have not allowed him to move on).

    Among the 70-odd tweets he sent out, Kanye spoke about being demonised by the media, getting a lesson in humility, about how he would have ran onstage when he saw Justin Timberlake lose awards to Dixie Chicks and even the song he’s written for Taylor.

    His last one simply read: ”I’m sorry Taylor”.

    An Apple a day
    Not content with some very sleek computer devices and amazing consumer products, Apple is not delving into a new market – social media! Last week, Apple CEO Steve Jobs revealed the new iTunes 10 which incorporates the new Ping, described as ”Facebook meets Twitter for music”.

    ping

    Through Ping, you can now follow other people (like Twitter) and follow artists or friends to check out what they are listening to or creative (Facebook/Myspace anyone?).

    Many people are considering this a great push in the era of crowdsourcing – discovering great music through other people. But others are wondering if the Net needs yet another social media network and wonders how it will hold its own against some of the existing giants.

    Only time will tell.

  • Changing ways

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    According to Justin Kistner, who is a ”social evengalist” at Webtrends, a web analytics company, the social media era is set to peak in 2012.

    » Read the rest of the entry..

  • And… We’re back!

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    WHAT happens to Malaysia when Twitter goes down for a couple of hours thanks to the influx of tweets during the World Cup and a botched upgrade procedure on Twitter’s end? » Read the rest of the entry..

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