Yes you read that right: Mattel has given a sneak peek at a boardgame version of the popular mobile device download, Angry Birds.

In case you’ve been living under a rock the past year, Angry Birds has become one of the most iconic puzzle video arcade-type games, and is pretty much a staple for owners and users of Apple iPhones and other mobile devices.

Anyway Mattel looks set to cash in on the Angry Birds, albeit it would elicit responses of why, from my fellow boardgame enthusiasts.

There’s a preview video on YouTube:

It does look a little – basic – to be honest. And the “physical” nature of it makes me really wonder about the target audience.

Well, let’s wait for this one to hit our shores and then we’ll be the judge on whether the game’s a hoot, shall we?